Expanding Visitor Engagement with Google
Enhance Your Google My Business Presence with this Upcoming Webinar and Workshop, An Exclusive Opportunity with Richmond Region Tourism
Part One: Free Webinar | March 20 at 3 p.m.
Part Two: Industry Workshop at GRCC | April 5
Richmond Region Tourism’s Marketing team has long been known for our innovative work and our pioneer spirit among our Destination Marketing Organization (DMO) peers. RRT is leading the way again, as one of the first DMOs in the country to partner with Google on a new initiative to improve the Richmond Region's visibility and engagement in Google’s search and travel exploration products. Central to these Google products are the individual listings for each tourism-related business – and that’s where you come in!
RRT and our digital marketing firm, Miles Partnership are launching a free two-part education initiative for our industry partners. You’ll learn how to expand your exposure within Google’s products, and improve your engagement and conversion with your customers. The first part of the program is a webinar on Tuesday, March 20 at 3 p.m. During this one-hour online session you will learn:
What RRT is doing to improve the Region's presence on Google
How your Google My Business listing is surfaced in Google search and travel products
Opportunities to get the most exposure, customer satisfaction and marketing insights for your business from the free Google My Business platform
The latest features in Google My Business to engage your customers
How to prepare for “instant verification” of your business on Google at RRT’s Industry Workshop on April 5, 2018 at the Greater Richmond Convention Center
Register Today for The March 20 Webinar
This program’s companion session will be held on April 5, 2018. At this in-person workshop, Miles Partnership will provide tactical, hands-on training and how-to guide takeaways for using Google My Business. You will have the opportunity to bypass the Google My Business verification process and verify your business on-site at this event. Mark your calendars for April 5 and be on the lookout for registration information for this can’t-miss workshop at the Greater Richmond Convention Center (meeting room to be confirmed).
Please register for the Visit Richmond - Expanding Engagement in Google Industry Webinar on March 20, 2018, 3 p.m. EDT. Once registered, you will receive a confirmation email containing detailed information on how to join the webinar.
As always, we appreciate your support of the tourism industry. We look forward to helping you boost your business promotion on the Google platform!
Jennifer Hendren, CDME
Vice President of Marketing
Richmond Region Tourism
401 North 3rd Street, Richmond, VA 23219